SIMPLE MILLS
Simple Mills' mission is to provide delicious, nutritious foods made with purposeful ingredients and nothing artificial, ever. I was tasked with creating their social media posts as well as bringing their brand to life for Expo West 2023
SOCIAL MEDIA
ENVIRONMENTAL
COLLATERAL
SOCIAL MEDIA POSTS
Creating both seasonal and evergreen posts using Simple Mills brand colors and illustrations create eye catching designs to stop consumers during their scroll.
EMAIL NEWSLETTER
Monthly newsletters engage consumers with seasonal recipes as well as brand updates. Delicious food photography, bright colors and a clean layout create inviting new letters that stand out.
ENVIRONMENTAL DESIGN
Expo West is the leading trade show in the natural, organic, and healthy products industry. As the category of natural products grows, it was important for Simple Mills to stand out and get people to interact with their booth and introduce them to new product launches. The goal was accomplished with bright colors, bold ingredient illustrations, and enticing product photography.
ESCALATOR GRAPHICS
Simple Mills has a sponsor takeover on the main escalator leading to the booths which provide a great, large-scale branding opportunity. A mix of product photography and colorful ingredient illustrations created an engaging experience while pushing taste appeal & brand recognition.
COLLATERAL
Using a new library of illustrations provided by the client I updated the Simple Mills brand look and feel throughout their print pieces ranging from sales booklets to magazine ads.
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